Customer Value Management

Why Deploying CRM is Viable for BFSI Players

The rules of banking have, without a doubt, undergone a sea-change. For one, the space is no longer limited to incumbents alone. Non-banking or fintech players are providing stiff competition…
Bal Mukund
11th September 2018
Customer Value Management

Big Data, Big Personalization Opportunity

In this world of continuously disruptive competition, ever-increasing customer expectations and shrinking margins, only unique customer experience and delight can sustain telecom operators. Customer satisfaction is no longer the key…
Comviva
23rd February 2018
Customer Value Management

Cloud vs On-Premise Data Analytics Solution

It’s been a year since Gartner removed ‘big data analytics’ from its Hype Cycle. The reason was simple, as stated by the CEO Betsy Burton of Gartner Research, “Cloud, big data, etc.…
Comviva
21st September 2017
Customer Value Management

Data Monetization Challenges

The global traffic in data is going to exceed the one zettabyte (1000 exabytes) threshold by the end of 2016, according to Cisco’s VNI Forecast 2014 -2019. This growth is…
Comviva
14th March 2016
Customer Value Management

Proactively Connecting With Connected Customers and Addressing Telecom Churn

In the highly competitive telecom markets of today, characterized by multiple operators and free flow of product related information, operators must wake up to the reality of telecom churn and…
Comviva
29th February 2016
Customer Value Management

Customer Retention Can Be Tricky!

Without a doubt, the rapid growth of the global telecommunications space seems perfect on paper. Sample this-according to data released by GSMA Intelligence, the total number of mobile connections (including…
Amit Sanyal
17th February 2016