Focused on
Growth
BlueMarble Commerce is an end-to-end solution suite to support omnichannel and multiplay digital commerce experience for telecommunication customers.
Trusted By
Key Features
All-channel, multi-play commerce at work
Offering a 10% increase in sales with a single-play deployment
40% reduction in average handling time (AHT)
Enhance order validation by offering a 40% reduction in order fallout & errors
Offers a 3 month Go-Live Time for launching a new channel on existing infrastructureREASON TO CHOOSE
Building a consistent customer experience across all business lines to deliver a seamless omni-channel customer experience
REASON TO CHOOSE
Enabling new digital channels and customer journeys across all products and customers
REASON TO CHOOSE
Telco-focussed solution built around TMForum APIs (OpenAPIs) and data models. Scalable and modular cloud-native solution supporting AWS, Azure, IBM / Redhat OpenShift, Google Cloud, Oracle Cloud Platform deployments
REASON TO CHOOSE
High-performance commerce solution consistently supporting all channels and large customer bases (<45 mil subscribers)
REASON TO CHOOSE
Low code adaptation, configuration, and integration. Ready for existing and future channels like chat, chatbot, conversational commerce
Building Blocks
Commerce
BlueMarble Commerce is an omni-channel, multi-play commerce solution supporting digital and physical products with a consistent customer experience
Product Catalog
TMForum compliant consolidated BlueMarble Product catalog offers support for complete portfolio, product, services, and resource management for driving commerce and order management solutionsFederation and Enterprise Product Catalog model supporting automated Product Data synchronization
Order Management
BlueMarble Order Management offers a Lean, convergent, micro-services-based order orchestration for all services and lines-of-business. Includes a library of Integration building blocks with Configurable and Reusable Process Blocks(s)
20
Years of rich industry experience with 7 out of top 10 largest telecom customers
2
Over 2 billion platform users across 95+ countries
1.5
CDRs processed in a single deployment
50
50+ patents, 1800+ innovators and top technology partners including Microsoft Azure, IBM, and ServiceNow
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Delivers an end-to-end digital solution with a consultative led engagement
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Acknowledged as Experts by various leading analysts from firms including Gartner, Frost & Sullivan, Forrester, Markets & Markets, OMDIA, among others
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Gold Level Certified with 17 Open API Conformance Certifications from TM Forum as of September 2021
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Boasts a variety of industry leading awards and accolades including Juniper Future Digital Awards, Global Telecom Business, Customer Experience Asia Excellence Awards, Glomo Awards, among others
CUSTOMER USE CASES
Customer
One of the largest European multi-play service providers, offering Mobile, Fixed access and Cable access, and TV services. Currently serving around 50 Mn customers
Challenge
- Business portfolio created by acquisitions of Fixed line service provider and Cable operator leading to siloed operation with different & separated solutions
- Multiple stacks for different LOBs (Fixed, Mobile and Cable) without any synergies
- Varied customer experience and business processes
- Inconsistent branding & products across all services resulting in long time to market
- Inability to create bundled and packaged products across all services
Solution
- Omni-channel, multi-play solution on top of existing legacy infrastructures, creating a single sales environment
- Federated commercial product catalog with automated integration into business back-end
- Bundling of new propositions across stacks using commercial catalog and unified Telesales / Retail front-end
Impact
- Enabled one consistent sales process for all channels
- Enhanced ability to sell bundle and crossstack discounts
- Above 50% savings in average handling time
CUSTOMER USE CASES
Customer
A Tier-1 telecommunication operator in the United States that provides Fixed communications and Data services to Residential, Business, Governmental, and Wholesale customers.
Challenge
- Providing services and product offering depending on geographic availability and with specific pricing
- Several overloaded legacy systems limiting product differentiation and quick adaptations to the portfolio
- Inconsistent product information and branding across regions
- Took months to make moderate changes resulting in long time to market
- Slow time to load new product offerings
Solution
- BlueMarble Catalog implementation for end-to- end management of product and offer information
- Federating underlying technical product catalog assisting in creation of region and location-based offers
- 100% open-source technology stack Cloud and DevOps enablement
- Uniform product and API management
Impact
- Consolidated product information and API standardization
- 30% improvement in development productivity and optimized infrastructure utilization
- Easy scalability
- Reduction in Time to Market from months to weeks
CUSTOMER USE CASES
Customer
One of the largest quad-play service providers in Germany, offering Mobile, Fixed, Cable and TV services to over 46 million subscribers. In addition to their traditional services, the client has already launched 5G services in dedicated regions.
Challenge
- Monetize the capabilities of 5G, especially network slicing
- Demonstration for an end-to-end solution to realize 5G slicing
- End-to-end solution to offer 5G slices to consumer and enterprise customer
- Minimizing operational and administrational costs with a fully automated, zero-touch provisioning system from lead to cash
Solution
- BlueMarble Catalog and BlueMarble Order Management implementation
- Integrating with ONAP managed virtual network environment for the 5G slices
- Complete end-to-end solution for monetizing of 5G slices
- Implemented the BlueMarble + TechMahindra’s Network Slicing monetization solution “Slice to Price”
Impact
- Single solution to support consumer and enterprise customers
- Flexible selling and management of network slices
- Integration with standards-based network virtualization environment
CUSTOMER USE CASES
Customer
Mobile and Cable service provider in the Netherlands, with offerings in Mobile, Cable access and TV services.
Challenge
- Creating a consistent customer experience across all touch points
- Fast creation of new products, services and promotions
- Lack of flexible back-end systems
- Long time to launch new products due to legacy infrastructure
- Consistency of sales workflows across different channels
- Reduce lost revenue opportunities and increase sales conversion rates
Solution
- Direct and deep integration with the order and logistics back-end systems with BlueMarble Commerce
- Implementation of an omni-channel solution
- Consolidated UI and workflows across all channels
- Federated commercial product catalog with integration into business back-end
- Extension towards multi-play
Impact
- Solution deployed in 6 months in all 250 stores
- Reduced handling time in stores by 40%
- Reduced training time from 4 days to 4 hours
- New mobile product proposition in less than 4 hours
CUSTOMER TESTIMONIALS
Success with Comviva
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