Focused on
Growth and Revenue
BlueMarble Retail is a commerce and sales and distribution solution that optimizes and automates retail operations across Direct, Online, and Indirect sales channels using a single platform. It aims to simplify business operations and minimize operational overheads and losses, while enabling operators with total control over all retail operations, Omni-channel inventory fulfilment and customer journey across direct and in-direct sales channels.
Trusted By
Key Features
The platform offers a microservices based framework, API-first, cloud-native technology capabilities. It offers a single platform for both direct & indirect channel sales
Direct Sales (Marketplace)
- Commerce Engine: Create, transfer, manage and monitor stock to support price point definition, category management and product management
- Commercial Catalog: Offer configurable and rules driven dynamic offer management to support complete Portfolio, Product, Services and Resource Management
- Order Management: Microservices based order management solution for executing commercial orders towards all relevant IT systems. Offers a library of integration building blocks with configurable and reusable process blocks(s)
Indirect Sales Functionality (Channel Partners)
- Product Management: Create unlimited SKUs, configure discount, return policies, and establish stock norms/ threshold
- Partner Management: Onboard and manage sales partners (Direct, Indirect, Modern Trade) as well as supplies and logistics partners
- Inventory Management: Create, transfer, manage and monitor stock
- Digitalize Field Distribution & BD: Perform business development activities and market intelligence to support Agent management and distribution
- Warehouse Management: Reduce integration effort with ERP for Bulk Purchase Order Fulfilment
- Point of Sale: Unified interface with capabilities to streamline over the counter sales for indirect retailers
- Sales & Incentive Management: Track sales target achievement, configure and execute commission plans
REASON TO CHOOSE
Modernized Sales Experience
Modernize sales experience without waiting to update legacy back-end systems.
REASON TO CHOOSE
Reconciliation
With over > 10 Million asset discrepancies found on average, the platform offers an ideal solution for Brownfield situations, where in physically inventory gets out of sync with logical inventory.
REASON TO CHOOSE
Automated Operations
Optimize and automate retail operations across Direct, Online, and Indirect sales channels using a single platform
REASON TO CHOOSE
Remote Roll-outs
Optimize and automate retail operations across Direct, Online, and Indirect sales channels using a single platform. BlueMarble Retail deployments are completed within four months in a remote rollout, giving you speed to market.
REASON TO CHOOSE
Focus on Operational excellence
Optimize Operations and gain Operational Excellence around 30%
REASON TO CHOOSE
Reduction in inventory shrinkage
Reduction in inventory shrinkage and write-offs up to 25% that were earlier caused due to theft, inaccurate counting and lack of ownership
Building Blocks
Sales and Distribution
BlueMarble SnD rapidly builds and scales dynamic retail distribution network of any size and transforms sales experience with comprehensive distribution channel management, efficient channel design, and partner onboarding.
Warehouse Management
For retailers seeking operational excellence, the need for effective warehouse management is more important than ever. 80% of consumers consider shipping cost and speed as influential factors in purchase decisions.
BlueMarble Retail’s cloud-based retailing platform drives efficiencies, predicts, and adapts to ever-changing consumer behaviour through best-in-class forecasting, allocation, and warehouse management capabilities.
Field Force Management
BlueMarble Field Force Management digitizes and transforms your field operations thereby increasing operational efficiency leading to enhanced customer experience. Automates procurement processes for SIMs, vouchers, and devices.
Commission Management
BlueMarble Commission Management manages, calculates, and automates Telecom Commissions and is used for telecom service prescreening, account monitoring and debt collections efforts.
4
Deployment Speed -4 Months Remote Rollout
0.5
Number of partners in a single deployment
1
Inventory Items managed at a single deployment
83
increase in retail reach over 12 months
37
QoQ increase in market survey
70
Inventory flow to retailer increased by 70% QoQ over six months
44
Inventory flow to fleet on street increased by 44% QoQ over six months
CUSTOMER USE CASES
Customer
A subsidiary of one of the largest telephone operators and mobile network providers in the world, providing fixed and mobile telephony, broadband and subscription television in Europe and the Americas
Challenge
- Drive operational efficiencies & unlock new business opportunities
- Siloed sales and distribution system, leading to inefficiencies
- Lack of real-time view of the business, lead to delayed decisions
- Inability to respond quickly to changing market demands
Solution
- BlueMarble Retail with various web-based modules for inventory management, partner management & customer service
- Streamlined and automated workflows
- Equipped Field force with mobile apps to help them with real-time sales view
- Enabled heat maps and real-time sales view to respond to market requirements quickly, while on the move
Impact
- Improved retail reach by 83% in the 1st year of operation
- Significantly reduced sales and distribution inefficiencies through a unified sales system
- Gave a competitive edge by empowering field force with real-time market intelligence
CUSTOMER USE CASES
Customer
The second-largest mobile telecommunications company in Indonesia, headquartered at Jakarta, with a 50+ million subscriber base
Challenge
- Automate & modernize the sales and distribution networks right from production planning to capturing and tracking physical as well as virtual inventory
- Two separate incumbents for Production and Provisioning management, leading to complexities like data duplication, consolidation, and integration challenges with third-party applications
- Managing multiple partner hierarchies and accommodating fast-changing market dynamics
Solution
- Replaced existing dealer modules & shift rigid partner management processes to agile and responsive cloud based BlueMarble Retail Sales & Distribution (S&D) network
- Modules deployed includes Production and Provisioning, Inventory Management and Partner Management
- Revamped retail sales process, via streamlined and automated workflows & a single view across physical and virtual inventory
Impact
- Successful Remote Migration of ~ 1 Bn Inventory Units spread across entire dealer base with minimum business disruption
- Faster Time to Market with Cloud Native Delivery
- System is currently handling over 190 K System Users across the country and is poised to handle 500k users
CUSTOMER USE CASES
Customer
A Mexican mobile telephone operator and a subsidiary of the largest and prestigious telecommunications company globally
Challenge
- Lack of Integrated Inventory visibility, across the entire distribution channel & BTS towers
- Lack of real-time tracking of retail store inventory, forward and reverse logistics
- No visibility about items purchased to install a tower vs installed by third-party vendor
- Cumbersome task of tracking warranties and OEM’s spare parts for BTS tower
- Lack of tighter process control and compliances
Solution
- BlueMarble Retail Inventory Management Solution to enable real-time tracking of retail store inventory across various stages such as on receipt, through the transaction, in transit, transfer, etc. to get an integrated view across all stores and BTS towers sites
Impact
- Handled around 300+ Bulk Orders per day for Network Partners & ~ 6600 Orders per month for Retail Partners with 90% bulk Orders within aging of 3 days
- 45% Audit Mismatch captured at network site to keep optimum inventory view and prevent leakage
- Prevented On transit Loss/ Misreporting of Expensive handset offers Implemented PoD to prevent delivery side mismatch issues
CUSTOMER TESTIMONIALS
Success with Comviva
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