A solution designed to encourage, build and enhance customer loyalty
With thousands of data points and interactions across multiple touchpoints, it’s challenging to respond to individual customer needs and to do so at the right time.
MobiLytix™ integrates data across multiple sources, builds intelligence from the data to build a rich customer profile and acts on real-time events to serve compelling propositions to customers when they need it, in milliseconds, before it’s too late.
It then orchestrates the engagement with the customer to ensure a superior consumer experience that drives improved revenue growth.
Key Features & Benefits
Maximise the value of individual customers and micro-moments
MobiLytix™ enables our clients to maximize the value of individual customers and micro-moments of interaction using advanced machine learning analytics and contextual real-time decisioning
Behavioural DNA™
We take personalisation to the next level via Behavioural DNA™ utilising up to thousands of personal behaviour identifiers
Customer Data Platform
Our customer data platform utilises real time, batch, structured and unstructured data across multiple sources to create a single view of the customer for modeling and enriching the Behavioural DNA
AI Accelerator
Our AI Accelerator allows users to rapidly build, experiment, train, validate and deploy advanced machine-learning models on large scale data, with pre-built models ready to deploy from day one
Actionable Analytics
We strive to deliver relevant use cases for CVM that capitalise on the advancements in machine learning and AI
Real-Time Decisioning
Innovative in-memory technology enables us to make sub-second decisions, allowing our clients to act on the moments of truth for their customers
Digital Channels
Sub-second journey times and ready-to-go channel plugins support personalised real-time marketing through digital channels
Cloud
Our entire solution is available from the cloud and can be scaled up and down as needed
Use Case Catalogue
Roll-out use cases that drive the most incremental revenue for you at any given time and add more as you go
Building Blocks
Data Science Services
This offering leverages state-of-the-art Machine Learning and AI methodologies and the Auto AI home-grown tool.
Omni Science NBA
Customer 360 profile with CDP (CAR) using Analytics and AI enabling next best action recommender
Proven Models across the customer life cycle
Faster Delivery
Auto AI-enabled Data science development leading to 30 to 40 % reduction in Data science Solution delivery , ready-built model catalogs and solutions
Reduced OPEX
With Comviva’s Auto AI accelerator supporting reduced OPEX during development and maintenance of solutions
REASON TO CHOOSE
Real-time, batch and streaming event detection
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Automated machine learning-based offer allocations
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Campaign orchestration with real-time, multi-step and multi-channel workflow execution for inbound and outbound channels
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Customer data platform delivering a unified customer profile
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Exploration of the Behavioural DNA, simulation, dashboards and reporting
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Machine learning-driven customer personalization
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Machine learning-driven product recommendations
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Machine learning-driven customer profile enrichment
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Rapid AI modelling
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In-memory distributed ETL for large scale data preparation
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MobiLytix™ Suite- Redefining Customer Value Management
Comviva’s MobiLytix™ is a machine learning-driven real-time marketing platform using customer insights and real-time decisioning to drive revenue growth and superior customer experience.
WEBINAR
Scaling AI for success in Customer Value Management
by Amit Sanyal, COO, Consumer Value Solutions, Comviva