Big data Driven Real-Time Marketing Solution

The MobiLytix™ Suite is a big data-driven mobile analytics solution that generates actionable customer insights. It aggregates subscriber usage data across multiple touch points, enabling deeper and superior customer experience while improving revenue growth of telecom operators.

The offering is a comprehensive business proposition addressing the business needs of service providers. Its backbone is an analytical engine aimed at understanding the various events across a customer’s life-cycle and helps develop strategies to maximize a customer’s lifetime value.

60

Accuracy on Churn Prediction

70

Deployed Customer Base

25

Increase in Recharge value

Products in this solution offering

Helping operators develop & implement strategies to maximize a customer’s lifetime value

Comviva’s MobiLytix™ suite offers operators real-time actionable insights into the customer’s journey. It aggregates subscriber usage data across multiple touch points, enabling deeper and superior customer experience while improving revenue growth of telecom operators.

MobiLytix™ Real Time Marketing

MobiLytix™ Customer Loyalty

MobiLytix™ Interactive End of Call Notification (iEOCN)

MobiLytix™ Incremental Revenue through Incremental Sales (IRIS)

MobiLytix™ Retailer Loyalty

MobiLytix™ Customer Engagement for Digital Payments (CEDP)

Key Features & Benefits

Unlock the power of real-time actionable insights to enhance your customer’s journey

Armed with this information marketers can optimally target and influence customers with relevant campaigns.

Real-time actionable Insights

An over 15 per cent response rate

Seamless integration with third party systems

Minimum 5 per cent revenue growth

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MobiLytix™ Suite- Redefining Customer Value Management

Mahindra Comviva’s MobiLytix™ Suite is a big data driven mobile analytics solution that enables in generating hidden customer insights to drive revenue growth and superior customer experience.

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Customer experience and value management

WEBINAR

Scaling AI for success in Customer Value Management

by Amit Sanyal, COO, Consumer Value Solutions, Comviva

FROM THE BLOG

How (or) does AI simplify the CXM game?

Writing on customer experience management (CXM) can get tricky after a while. The bottom-line of each piece is simple – a CXM strategy can either make or break a business…

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