Despite the trail of destruction left in its wake, has the ongoing pandemic created a black swan moment for online streaming services, albeit unintentionally?
To put it in a nutshell, yes, it has. Permit me to marshal the facts. According to Robecos Global Consumer Trends report, the global Media and Entertainment industry firmly believes that digitization of consumption is NOT just a flash-in-the-pan. Within this ambit, streaming services still remains atop the pecking order, much like before the pandemic. The market is then expected to stabilize and reach $169.4 billion in 2023 at CAGR of 14 per cent from 2021. Clearly a steep growth path, this!
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<p>This is, of course, just the tip of the iceberg. An unexpected aspect uncovered by this shift is the advent of never-heard (or less-heard) terminology. Which, interestingly, are shaping major trends in this space! Take, for example, <strong>cord cutting, </strong>which is the process of cancelling a cable or satellite subscription and getting TV shows and movies by other means. Most often, this involves switching to video streaming services. Or, how about <strong>cord-shaving</strong>, the practice of keeping ones cable TV subscription, but cancelling all the costly channels, packages, and add-ons? And yes, the list ends here!</p>
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Mooditt Party a digital service offering. With the very ambitious (yet optimistic) aim of ensuring customers remain socially connected, the feature offers a novel method of viewing exclusive video content. Its quite simple, really, to access the same, all the host requires to do is create an event at a specific time and share the link to all the invitees. After all, isnt the first step to hook (and retain) the customers interest?
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<p>But, thats not all. Apart from a very simple, streamlined experience, this feature can be leveraged in a myriad of ways, such as
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cloud servicesDigital contentdigital transformationpersonalized recommendationssocial viewingstreaming servicesuser experiencevideo streamingwatch party
